Say goodbye to marketing agencies. Meet August, your new AI Marketing Director.
August runs your practice's marketing: plans the quarter, briefs the team, brings work back for your approval, and reports what it earned. You own all of it.
- Nothing runs without your approval
- Your website, your data, your agents
- HIPAA compliant
A marketing director who already knows dentistry, and learns your practice on day one.
August reads your practice, studies your market, checks your open capacity, and comes back with a plan. You approve it. Then August's team gets to work while you see patients.
Morning, Dr. Ruiz. Implant demand is up and your consult calendar is 40% open. I'd move $600 into implant search this week.
It spends money, so it's your call.
Set up once. Approve as you go.
About twenty minutes to set up. No blank canvas, nothing to write, nothing to configure before you see value.
Connect practice
Your website, Google, and optionally your practice software.
Build practice brain
August fills in who you are. You correct anything.
Connect channels
Social, ads, reviews, CRM. Connect what you use.
Set goals
Grow implants, fill hygiene, more reviews, and so on.
Meet August
It studies your market and capacity, live.
Review the plan
A real 90-day plan, in plain language.
Deploy
The team starts. You approve the work.
A marketing department that runs on your practice's real numbers, not an agency's report.
Six things that make August different from a marketing agency, a social scheduler, or a chatbot that knows a little dentistry.
Marketing contacts are matched to outcomes on the practice software side. August receives totals, never patient records.
Warm, plain-spoken, no hype
"pain-free", "guaranteed", pricing in ads
12 on file, including "same-day crowns" and "sedation available"
Connect once. Each agent gets only the access you give it, and every connection can be revoked from one screen.
Social media, Sept 5 to 12
Cost per consult down 21%. Stays under your $2,400 cap.
Reputation, includes one 2-star review
Patient reactivation, 31 recipients
Preview the change before it goes live
Log in to what happened, what needs you, and one thing worth doing.
- Since you were last here: leads, bookings, rankings, and treatment attributed to marketing.
- Approvals in one inbox: posts, review replies, budget changes, website updates.
- Spend you control: a monthly cap no agent can exceed, at any setting.
- Verified, not estimated: production numbers come from your practice software when it's connected.
A full department, already trained for dental.
Every agent starts knowing dentistry. Each one learns your practice from the practice brain. Customize any of them in plain language, or build your own.
August, marketing director
Runs the department. Plans the quarter against your goals and capacity, delegates to the team, brings decisions to you, and reports what the work earned.
Growth planner
Connects marketing to open chairs, hygiene gaps, and the procedures you actually want more of.
Local visibility
Google Maps, your Business Profile, citations, and local rankings, checked weekly.
SEO and AI search
Organic visibility on Google and inside the answer engines patients now ask.
Social media
Plans, creates, and schedules content that leads to consults, not just likes.
Brand
Logo directions, an identity system, and guidelines written into your practice brain so every agent stays on brand.
Copywriting
Every page, ad, caption, email, and reply, written in your voice with your approved claims.
Website
Builds and improves a site you own, one reviewable change at a time.
Reputation
Review requests, thoughtful replies, and competitor benchmarks.
Paid media
Google and Meta campaigns managed against real patient outcomes, never past your cap.
Analytics
From spend to collected production, per channel, in plain language.
Patient reactivation
Overdue hygiene and unscheduled treatment, with every message approved by you.
Connect the practice you already run.
August is built to plug into the tools your team uses today, so deployment is a few connections, not a migration.
Connect your practice software for analytics anchored to real numbers.
Without it, August measures what marketing produced: inquiries, bookings, and consults. With it, August measures what marketing earned: accepted treatment and collected production, verified against your ledger, and it plans around your actual open capacity.
- Spend to collected production, per channel and per campaign
- Capacity-aware planning: open hygiene hours, open consult slots, the procedures you want more of
- Marketing contacts matched to outcomes on the practice software side. August receives totals, never patient records.
- Skip it and everything else still works. Add it in Billing whenever you want it.
- Open Dental
- Dentrix
- Eaglesoft
- Dentrix Ascend
- Curve
- CareStack
- More on request
An open platform, on purpose.
Your marketing department shouldn't force you into new software. August connects to hundreds of everyday apps, imports skills you've built in other AI tools, exports everything in open formats, and lets you bring your own assistant.
Agencies rent you results. August hands you the machine.
Most practices pay thousands a month and still don't know what produced a patient. With August, the marketing lives in your practice, under your name, and stays with you.
Your website is your code
August builds your site inside your own GitHub account and the host you pick, set up in your name in about five minutes. Leave anytime and take it with you.
Your GitHub, your hosting, your domain. Download any day.Your data is yours to export
The practice brain, campaigns, results, and history export in open formats. Nothing is locked in.
Export, one clickYour agents are yours to change
Adjust any agent in plain language, add your own skills, or build a new agent from a sentence. No engineering degree required.
Customize, or build your own
"I spent years paying agencies to do marketing I couldn't see, couldn't change, and couldn't keep. So I built the department I wanted, and I'm handing it to every practice that wants one."
Dr. WinslowPracticing general dentist and founder, August AI
August Local: the same department, on a machine in your practice.
Your records and your thinking stay in your building. Only the campaigns leave. The practice brain, the leads, the history, and the work all live on hardware you own, and August reaches out only to the places marketing actually happens.
What Local does not do, said plainly
Marketing is outbound by definition. Your ads run on Google and Meta, your website is public because patients have to find it, your reviews are public, and your messages go to real phones. August Local cannot keep all of that inside your building, and anyone who tells you otherwise is selling you something. What it keeps inside is your records and your thinking. What leaves is the campaign, and the panel below lists every piece of it.
Your data on your hardware
The practice brain, your leads and the stage each one is at, your campaign history, and everything August has written for you sit on a machine you own, in a building you control.
Your own AI
Local ships with a capable model that runs on the machine, so your thinking never has to leave the building to be useful. If you would rather use a frontier model, bring your own keys under your own agreements and August uses those instead.
The whole department
Every agent, every screen, and every approval works the way it does in the cloud. This is a different place to run August, not a smaller August.
You own the install
Nothing updates itself underneath you. A new version lands when you decide it lands, and staying on the one you have is a choice you are allowed to make.
What runs where
Stays in your building
- Your practice brain, which is everything August knows about the practice
- Your leads and the stage each one is at
- Your campaign history and what it earned
- Every piece of content August has written for you
- The model itself, if you want it on the machine
Leaves, and why
- Your ads, because they run on Google and Meta, and that is where the auction is.
- Your website, because patients have to be able to reach it.
- Your review replies, because the reviews are public and the reply is published next to them.
- Your texts and emails to patients, because they go to real phones and real inboxes.
August Local is in build.
There is nothing to try yet and no date to give you. Leave your email and I will write to you when there is something real to look at, which is the only message this list will ever be used for.
Most practices should start in the cloud.
Local is for a practice with a reason for one: a policy it has to meet, a strong preference about where its records sit, or a server it already runs and already looks after. Everyone else is better served by the cloud, where there is no machine to buy, nothing to update, and nothing to back up. It is the same August, the same agents, and the same approvals either way.
Replace a $3,000 to $10,000 a month agency with a marketing department you own.
One plan: $299 a month per location. Add the practice software connection or the phone agent when you want them. Every practice starts with a free 14-day trial, and ad spend is paid to Google and Meta directly, never marked up.
Custom pricing for multi-location groups and DSOs. No contracts, no setup fees, no markup on ads, and you keep the website, the data, and the agents if you ever leave.
What the monthly fee covers
- August and the full team of agents, already trained for dental
- A website built in your own GitHub and hosting accounts
- Approvals, spend caps, and analytics down to collected production
- Unlimited team members, every connection, and your own AI assistant
Ad spend, print, and postage are the only costs outside the plan, always quoted first and paid at cost.
See August run your practice's marketing.
Thirty minutes, a real look at your market, no slides.